Creative
Leadership X
AI Product Systems

Portfolio 2026

OLEG
KOLBASOV

Seasonal Campaign — Social & Digital Ads — Package Design — Media Production

Summer Campaign Americana

Ice Berry Gelato

In the summer of 2024, we partnered with Mitten Extracts to launch Ice Berry Gelato, a seasonal flavor inspired by long summer days, waterfront escapes, and classic Americana. The campaign's hero content was produced on a rented yacht in Chicago, creating a distinct visual identity that anchored the broader launch. Additional creative assets were developed by our team and deployed across multiple channels to support the release throughout the season.

Packaging

Designed For Looks and Feel

Ice Berry Gelato battery
Ice Berry Gelato box
IBG layer 0IBG layer 1IBG layer 2IBG layer 3

Spot finish layers

3D Production

Extending Brand Visuals Into 3D

Fall Campaign Bakery

Three Limited Edition Flavors

As autumn approached, Mitten Extracts challenged our team to launch three limited-edition seasonal flavors in a way that felt distinctive, memorable, and immediately recognizable on the shelf. Rather than relying on traditional fall imagery, we developed a bakery-inspired creative direction that combined the nostalgia of neighborhood pastry shops with the warmth and indulgence consumers associate with the season. The result was a campaign that extended across packaging, product visuals, and supporting content while giving each flavor a cohesive place within a larger seasonal brand story.

Media Production

Building A Bakery/Speakeasy Fusion Experience

Bakery Reel

3D Reel

Web Ads

In-Placement Preview

mittenextracts.com/
Mitten Extracts navbar
Horizontal banner
Square banner
Vertical banner

Print

Collateral & Campaign Materials

Print item 1
Print item 2
Print item 3

Dropped inside exit bags to promote brand education