Puff Club was designed to become more than a traditional rewards program—it was built as a long-term customer engagement platform that encouraged repeat visits while strengthening customer loyalty. Launching the program required more than a promotional campaign; it demanded a flexible creative foundation capable of supporting new offers, seasonal activations, and ongoing member engagement as the program evolved.
Promo Reel
Campaign Banners
In-placement preview
Campaign Activation
A member-exclusive giveaway spawned from the Puff Club rewards platform — giving members a chance to win Detroit Lions tickets and a $2,000 prize package. Promoted across web and social with dedicated creative.
Campaign Reel
Winner Announcement
Campaign Ads